Blog
Should I Wear Glasses for My Business Portrait?

Should I Wear Glasses for My Portrait?

It’s a common question: Should I wear glasses for my portrait? And it’s one that nobody can definitively answer for you. Whether or not to wear glasses for a portrait is, in the end, a personal decision. Here are some guidelines to consider, though, if you’re getting ready to update your business portrait or head shot and are asking yourself this question:

2016-03-05_0001Do you wear them all the time?

If you answered yes, then you probably DO want to wear glasses, particularly if you are using your portrait for professional reasons. You want your portrait to accurately represent you, which means leaving your glasses on as an identifying feature. If you don’t wear them all the time, such as if you go back and forth between contacts and glasses, then it comes down to your personal preference of how you want to be identified.

What do I need to do to prepare?

Wearing glasses for your portrait comes with a few extra steps.

First, make sure your glasses are clean. Use a glasses cleaner right before your portrait session to ensure they are spotless.

Bring a few pairs of glasses, if you have them, so your photographer can capture different aspects of your personality and give you some options to choose from.

What to avoid:

If you can, avoid wearing glasses with transitions lenses since these can darken up depending on the lighting of your photo shoot. Also avoid wearing glasses that are bent or otherwise broken. Take the time to get new glasses or to get yours fixed if this is the case. 

DC Corporate Headshots is committed to bringing out your personality while creating great photos that can be used professionally. We will use our expertise at lighting and posing to make sure you look great with (or without) your glasses.

To find out more, or to schedule an appointment, contact us today.

Corporate Headshots for McLean Law Firms

Corporate Headshots for McLean Law Firms

Last week we created updated/new business portraits for one of our McLean VA Law Firm clients. Allison, the Firm Administrator, gave us a call a few weeks prior to the shoot to go over their needs. She informed us that we would be working with 4 of their new attorneys and staff.

We arrived 45 minutes early to setup our cameras, computers and professional lighting equipment.  We’ve constructed a travel kit that can easily be handled by one person. For this assignment we had both a photographer and an assistant since we were reviewing and selecting with each person.

Working with the this firm is always a highlight of our week. They are organized and professional. Each person as a scheduled time (usually 15 minutes) and everyone is always easy to work with.

We can offer your professionals suggestions on what to wear for their headshot sessions. We always assist with posing (we call it “coaching”). We can also help determine what style of image is most appropriate for your line of business. Our professional photographers use the highest quality Nikon camera equipment and Swiss made professional lighting.

On a daily basis, we work with clients in McLean and Tysons Corner to create a custom program that meets their specific needs. That could mean innovative lighting techniques, consistent backgrounds, and various methods of image delivery. We also provide all of our clients with an an unlimited release.  This release allows your company to use the final images in any internal or external public relations and collateral marketing materials for an unlimited about of time.

 

Business Portraits with a Smile – Control Your Message

Business Portraits with a Smile.

This is a common question asked by clients. The answer is almost always “yes.”  However, it comes down to your brand, target audience, and message.

In a world dominated by online and social media, a great business portrait has become more important than ever. You are creating your personal brand. What is the message you are trying to convey? Who is your target audience? Where will you use the business portrait?

If your audience is expecting a serious message, you want your business portrait to convey shrewdness, wisdom, and savvy. However, you probably do not want to express anger and rigidness. Look through our portfolio, specifically at examples of Eric Holder, former Attorney General of the United States.

Business Portrait for a Washington DC Attorney

There are many professional headshots of Mr. Holder, from his long career, showing him with a serious and straight-faced, but also and sometimes stern. Our photos portray the former Attorney General as serious, but with wisdom, understanding, and warmth.


If you need a photo for LinkedIn and are trying to attract new employees or a new employer, you may want a big beautiful smile, even if your business is very serious. If one is working in an inherently stressful field, they are seeking to avoid the unhappy work environment.

The main feature of “approachability” is in the movement in the mouth. The corners of the lips are drawn back and slightly up. The lips can remain together in a smile. A smiling image has been proven time and time again to make people feel more at ease.  It’s also a widely held belief that a person who smiles is more trustworthy.

Small smiles are typically “more professional” but the mouth can also be opened, with the teeth together, in a grin.

“A recent study at Penn State University found that when you smile, you don’t only appear to be more likable and courteous, but you actually appear to be more competent.”

Ron Gutman CEO/Founder of HealthTap

Ultimately, our recommendation is to try a variety of facial expressions (with and without smiles) during your photo session. If one is not working for you, the other is available. Having multiple photos with and without a smile, with different backgrounds, and different outfits give you the flexibility to change the mood with an upload.

If you would like to talk more about business portraits, or anything else. Please contact us.

Headshot by a Professional or a Selfie. Can I Shoot My Own?

Can I Shoot my Own Headshot?

Whether you are just starting a business or want to update an outdated business portrait, you may be wondering whether you need to hire a professional headshot photographer or if you can instead just shoot your own headshot.  After all, everyone has a smartphone these days, so you can just take a “selfie”, right?

Headshots for Professionals or Selfie?

While you technically can take your own “selfie”, or have a friend take a portrait to use for your business website and other marketing materials, we don’t think you should take that approach, for a number of reasons. 

First of all, your social media profile, website and marketing materials will often be the first impression you make. Prospective clients and business partners will be evaluating you. By taking a “do-it-yourself” approach, your first impression can end up looking like you didn’t put a lot of effort into your image.  That is not the impression you probably want to make. A good professional headshot or business portrait will show you the way you want to be portrayed.

With a variety of backgrounds available, a professional photographer will also be able to make your business portrait look its best, without you having to search for the best spot to take your own photos.  

You probably don’t cut your own hair, even though you technically can; you also probably don’t change the oil in your car yourself. You rely on the people who do those jobs every day to handle those things for you, right? Don’t treat your business portrait any differently. 

You want to look polished, professional and confident, and a good professional photographer will help you do just that. Let the pros handle your business portraits so you can focus on your business and not on what filter to use on your phone’s camera. 

Contact us to schedule an appointment for your own professional headshots and business portraits.

Donald Trump has an image, but would it be right for you?

When you see photos of Donald Trump, he usually has a scowl on his face or his mouth is wide open or his hairdo is blowin’ in the wind. That’s his image. I guess he likes it because he perpetuates it.

What is your or your company’s image? Is it what you want it to be? Is it not quite what you want? If not, do you know how to change it?

The best way to project a company’s image is through photographs. Headshots of the people who make up your company will go a long way to tell potential customers or clients just who you are. That image tells the world about the qualities of your company or its products and services.

The right photographer will get to know you so that he or she can capture the look or feel you want to portray, whether yours is the best tattoo parlor around, the best house cleaning service, or the most competent team of  lawyers in the city.

Look around. Do your research. Get educated. Ask the right questions.

2015-12-06_0001

Would you go to McDonald’s for fine dining?

I feel comfortable in saying the answer would be a resounding NO. (For the record, we have NOTHING against McDonalds…my twins LOVE their Happy Meals and Yogurt!!!)

You WOULD go to a restaurant that has a reputation for serving a delicious prime rib or delicately prepared fresh salmon or….you fill in the blank.

The same holds true when looking for a professional portrait photographer to capture the images of the people who make up your company. Whether that company is a bank or credit union, university, hospital, law firm, lobbying shop, insurance agency or a political candidate, finding the right photographer and studio is critical.

Just like you wouldn’t go to McDonald’s to enjoy a fine dining experience, you wouldn’t go to a photo booth to take the picture that would appear with your corporate bio.

Choosing the right photographer should be done carefully and after some research.

That photographer may not always be the least expensive. When requesting a quote, make sure to compare the details of what is offered.

  • Will you have unlimited use of the images?
  • Are the images retouched and is that included in the price?
  • How long will it take for you or you and your colleagues to receive the finished product?
  • Will you have to go to a studio, or will they come to you?
  • How long have they been in business?

Take the time to make the right choice. It’s important. It’s YOUR brand.

wes_before-afterv1

DC Corporate Headshots is a Division of Rouse Photography Group, LLC; serving the DC/MD/VA area since 1997. We service the business community in 31 cities across the United States and Canada.   We would love an opportunity to help you choose the right photographer for you. Check out our website at www.dccorporateheadshots.com. Drop us an email or call us at 888.984.4777. Let’s talk.

250+ Portrait Sessions for PwC at Georgetown University

Business headshots at Georgetown University

Today we had the pleasure of working with the Campus Recruiting team at PwC during their efforts at Georgetown University where we created 250+ business portraits for students. PwC “gets it” when it comes to setting up and providing an awesome experience for these soon to be professionals.

Nothing beats a crisp, clean, white background when it comes to portraits like this. The background is modern and doesn’t compete with the subject. These students all received the benefit of a great image for use on their social media profiles which should give them a leg-up on their competition when it comes to looking for a job.

This assignment was similar to efforts we’ve done at the University of Maryland School of Pharmacy and School of Social Work.  We create new business portraits for LOTS of students over a relatively short amount of time.

Business headshots are essential in this day and age.

Some companies and organizations request headshots before hiring, and having a LinkedIn account without a headshot is an easy way for your profile to be overlooked. Providing students with quality headshots even before they graduate we’re giving them a BIG step over the competition. Just make sure you don’t choose the wrong headshot for your profile.

If your career services department is interested in offering this service to your students give us a call at 202-552-0025. We’d love to talk to you.

Business Portraits for Georgetown University

 

 

 

 

 

 

 

 

 

 

 

[rad_rapidology_inline optin_id=”optin_1″]

 

 

New Client Welcome: Hertzbach & Company, P.A

Welcome to our newest corporate client,  Hertzbach & Company, P.A!

Hertzbach & Company is a valued advisor to businesses in a variety of industries throughout the Mid-Atlantic region. We are proud of the clients we serve in Baltimore, Washington DC, Northern Virginia and Maryland’s Eastern Shore.

We worked with several of the executives at Hertzbach in their Rockville office and the sessions couldn’t have gone any better! We’re looking forward to working with you again soon.

If you’re a CPA firm with a need for outstanding corporate headshots and business portraits we’d love to hear from you. We have a 15+ year track record of creating Rockville’s best headshots with a minimal impact on the busy schedule of your executives.  You can reach us by phone at 202-596-1548.

hertzbach

 

Do you need a Portrait or Headshot?

You’ve searched the interwebs and looked at your co-workers photos and searched all around LinkedIn. You’ve found a PROFESSIONAL photographer and look at her portfolio, but you still don’t know if you need a portrait or a headshot. I mean…they are the same. Right? WRONG!

A business portrait (also called an executive portrait) generally contains more (see top row) of the subjects body (half, 3/4 or full length). A common variation is the environmental portrait where the subjects surroundings are an integral aspect of the final image.

A head shot or headshot is a specific type of portrait (see bottom row) that realistically demonstrates a person’s appearance for business and professional branding. A headshot should be of the subjects head and shoulder area. It should NOT be half, 3/4 or full length.

Headshots-vs-Portraits

Portraits typically show more of an individuals body and can be anything from 1/2 length to full length or more. A headshot is a “head and shoulders” style image

 

Don’t Choose the Wrong Profile Photo

We’re experts at shooting and selecting business portraits. Since we specialize in the BUSINESS portrait we’re keenly aware of what looks best on websites, LinkedIn, brochures, etc. Yet we’ve noticed time and time again that if we leave the selection process 100% up to the individual they will frequently select an image that isn’t the “best of the best”. More importantly, if we allow the subject to dictate the way the session goes we would rarely create acceptable images.

I recently found this article on Photo Feeler that explains 3 scientific reason why clients select the wrong profile photo.

Choosing the Right Profile Photos

Choosing the Right Profile Photos