Articles Tagged with: corporate headshots
What Happens During Your “Coached” Session?
Click here to elevate your personal brand


One of our viewers, Natasha, recently asked, “What is a ‘coached’ session?’”

First of all, thank you for your question, Natasha. Be on the lookout for a $25 gift card. Remember, anytime we answer your question in a video, you get a gift card, so go ahead and send your questions in.

All through life, we’ve had coaches. You didn’t just step on the field and start playing ball—someone coached you.


We want you to feel comfortable and look confident in your photo.


Now, during our coached sessions, we will help you from start to finish so that you take the best photo possible.

Right when you walk in the door, we will evaluate the best angles, colors, and lighting for your skin tone and hair color. Once you sit down in the studio, we will coach you from shot to shot so that you feel comfortable and look confident in your photo.

Some people come in with high, tense shoulders, while others may lean back too far in an effort to look relaxed. Whether you have a long neck or a short neck, long hair or short hair, we will work to accentuate your positive features and minimize things that you feel self-conscious about.


Our coached session ends when you are happy with the best picture that we shot that day.


Thanks again to Natasha. If you have any other questions about our process, please don’t hesitate to give us a call or send us an email. We would be happy to help you!
My Hands. What do I do with my Hands?

My Hands. What do I do with my Hands? 

We frequently get this question just before we shoot the first shot in a portrait session. If you’re doing a head & shoulder portrait, then you don’t have to concern yourself with the placement of your hands because they won’t be shown in the photograph.

However, if you’re shooting more of a portrait style image, then the hands MAY be shown. Even when that is the case, the hands are far from what will make or break your image.  The reality is that you are somewhat limited or restricted in hand placement, and that’s a good thing.

Take a look at the image below, and you’ll see most of the typical hand placement options. Every one of them might not work for you, but we’re confident that you’ll find something that feels comfortable and looks great. This is not intended to be an exhaustive list of every hand placement.


Collage created using TurboCollage software from


The Business Portrait. What is it?

What is a Business Portrait? How is it Different from a Headshot?

Based on the strict definition, a headshot photograph captures a person’s head and shoulders with an emphasis on the face. A business portrait captures more of the individuals body than a headshot.


It was originally a traditional portrait that people used to market themselves as actors or for business. Then, digital cameras became commonplace, and now people use headshots for a plethora of different uses. Professional photographers take into consideration things such as the lighting, backgrounds, expression, and so on.

With the advent of LinkedIn®, people began throwing their vacation photos on to various social media outlets without thinking about who might see them. The headshot started to lose its place in business marketing, and is frequently is just an amateur marketing tool.

Fortunately, business professionals now have the business portrait. A direct reaction to snapshots, the business portrait aims for a more philosophical approach. The entire photograph, from the light, composition, clothing, makeup, jewelry, background, expression, etc.; exists to tell the subject’s story. Your story. Nothing happens without considering how it will affect the subject’s public image and audience. How we can brand you in your business environment.

While the business portrait is now the standard we use to market you, your brand, and your business, you do not just walk into a studio off the street. Each session requires a evaluation of your situation and marketing needs.

If you are ready to take your career to the next level, contact us so we can begin the process today.



Professional Business Portraits for Lawyers


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Professional Business Portraits for Law Firms and Attorneys.

If you are just starting your law firm, or if you have had staffing changes and need to update existing business portraits, choosing a professional photographer with experience in creating business portraits for lawyers is one of the smartest moves you can make.

But before your appointment, there are some things you can do ahead of time that will help you get the portraits you want.

1. Image. Spend some time with other partners, or associates and staff as appropriate, deciding on what kind of image you want to portray for your firm through business photography. Do you want to look casual? Formal? Professional, yet approachable? Do you want to pose in the studio or in your office?

Decide these things ahead of time, as these choices will impact what people will wear and how they will pose for your firm’s portraits. Then, make sure everyone knows what the plan is, including all partners, associates, and staff. Also make sure you communicate with your photographer about what you want to get out of your portrait session.

2. Consistency. Be consistent with your business portraits and headshots. Once you’ve made those image decisions, stick with them for these and future sittings. This will give your website and other marketing a consistent look and feel.

3. Relationship. Establish a relationship with the firm photographer that can not only take this series of portraits for you, but that can create headshots for new employees or new portraits periodically, all with the look and feel you are trying to portray for your firm. This will help you continue to portray a consistent, polished image.






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[mp_quote cite=”-Delane Rouse” cite_url=”#” quote_content=”Your business portrait or headshots can send a powerful message to your clients and prospects, so know what you want, be consistent, and hire an experienced, professional photographer to help you send the right message. “]





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buynowCall us at 202-552-0025 to schedule an appointment for your own professional headshots and business portraits.








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Business Portraits with a Smile – Control Your Message

Business Portraits with a Smile.

This is a common question asked by clients. The answer is almost always “yes.”  However, it comes down to your brand, target audience, and message.

In a world dominated by online and social media, a great business portrait has become more important than ever. You are creating your personal brand. What is the message you are trying to convey? Who is your target audience? Where will you use the business portrait?

If your audience is expecting a serious message, you want your business portrait to convey shrewdness, wisdom, and savvy. However, you probably do not want to express anger and rigidness. Look through our portfolio, specifically at examples of Eric Holder, former Attorney General of the United States.

Business Portrait for a Washington DC Attorney

There are many professional headshots of Mr. Holder, from his long career, showing him with a serious and straight-faced, but also and sometimes stern. Our photos portray the former Attorney General as serious, but with wisdom, understanding, and warmth.

If you need a photo for LinkedIn and are trying to attract new employees or a new employer, you may want a big beautiful smile, even if your business is very serious. If one is working in an inherently stressful field, they are seeking to avoid the unhappy work environment.

The main feature of “approachability” is in the movement in the mouth. The corners of the lips are drawn back and slightly up. The lips can remain together in a smile. A smiling image has been proven time and time again to make people feel more at ease.  It’s also a widely held belief that a person who smiles is more trustworthy.

Small smiles are typically “more professional” but the mouth can also be opened, with the teeth together, in a grin.

“A recent study at Penn State University found that when you smile, you don’t only appear to be more likable and courteous, but you actually appear to be more competent.”

Ron Gutman CEO/Founder of HealthTap

Ultimately, our recommendation is to try a variety of facial expressions (with and without smiles) during your photo session. If one is not working for you, the other is available. Having multiple photos with and without a smile, with different backgrounds, and different outfits give you the flexibility to change the mood with an upload.

If you would like to talk more about business portraits, or anything else. Please contact us.

250+ Portrait Sessions for PwC at Georgetown University

Business headshots at Georgetown University

Today we had the pleasure of working with the Campus Recruiting team at PwC during their efforts at Georgetown University where we created 250+ business portraits for students. PwC “gets it” when it comes to setting up and providing an awesome experience for these soon to be professionals.

Nothing beats a crisp, clean, white background when it comes to portraits like this. The background is modern and doesn’t compete with the subject. These students all received the benefit of a great image for use on their social media profiles which should give them a leg-up on their competition when it comes to looking for a job.

This assignment was similar to efforts we’ve done at the University of Maryland School of Pharmacy and School of Social Work.  We create new business portraits for LOTS of students over a relatively short amount of time.

Business headshots are essential in this day and age.

Some companies and organizations request headshots before hiring, and having a LinkedIn account without a headshot is an easy way for your profile to be overlooked. Providing students with quality headshots even before they graduate we’re giving them a BIG step over the competition. Just make sure you don’t choose the wrong headshot for your profile.

If your career services department is interested in offering this service to your students give us a call at 202-552-0025. We’d love to talk to you.

Business Portraits for Georgetown University












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New Client Welcome: Hertzbach & Company, P.A

Welcome to our newest corporate client,  Hertzbach & Company, P.A!

Hertzbach & Company is a valued advisor to businesses in a variety of industries throughout the Mid-Atlantic region. We are proud of the clients we serve in Baltimore, Washington DC, Northern Virginia and Maryland’s Eastern Shore.

We worked with several of the executives at Hertzbach in their Rockville office and the sessions couldn’t have gone any better! We’re looking forward to working with you again soon.

If you’re a CPA firm with a need for outstanding corporate headshots and business portraits we’d love to hear from you. We have a 15+ year track record of creating Rockville’s best headshots with a minimal impact on the busy schedule of your executives.  You can reach us by phone at 202-596-1548.



Corporate Headshots for the Staff at National Geographic

Today we created new and updated business portraits for 55 of the AWESOME staff members at National Geographic.

I’ll admit it…if we ranked our clients (we would never do that publicly) but if we did…NatGeo would be TOPS on the list. They are the BEST!!! We’ve been working with them for 3+ years and have photographed over 450 people in Washington DC and it never gets old.

After coaching each and every client we sit with them and help them select their favorite image. Trust me when I tell you this is the hard part…but with our guidance and tips plus feedback from the individual we have created a process that works 100% of the time. GUARANTEED.



Cropping a Business Portrait

Business Portraits for National Geographic